Job hunting? Use social media to your advantage!


BELCHATOW POLAND - MAY 02 2013: Modern white keyboard with colored social network buttons.

There is no doubt we live in a modern society obsessed with social media. We spend so much time scrolling through various content on our phones, tablets or computers, rarely giving it much thought. Well, we have a better way you could use this modern obsession to your advantage. Social media is a great way to boost your job search! It can get your name out there and help you find the job you’re looking for. So stop mindlessly wasting your time on social media and use it to do something productive!

Read on for some reasons why you can social media in your job search!


You can market yourself and your skills better

Whenever you post something on social media that demonstrates your deeper knowledge about the industry you’re in or would like to be in, you build your exposure and credibility. If it’s on Twitter, Facebook, LinkedIn or even in a personal blog you have of your own, you can demonstrate your knowledge and skills by writing about relevant topics, news and events on a weekly basis. It is also a great way to get noticed by future employers and can provide insight into why they should hire you.


It shows you are technologically savvy

You don’t necessarily need to become internet famous to effectively improve your employability, just by having a social media presence shows you care about your professional reputation. It is a great way to demonstrate your creativity and reflects who you are. In addition to this, it shows you are comfortable using technology and are flexible enough to keep up with all the different social media channels and trends that keep on popping up.



Blog your way to a job

Blogging about the issues or successes in your desired industry or field of work can strangely be one of the ways to get yourself your desired job. They are an excellent resource for applicants to look for new opportunities. If you’ve blogged about a company before, it can help strengthen your pitch when you apply there. You can lead recruiters right to your virtual door by simply linking your blog, posts or comments on other websites on your CV, cover letter or if appropriate in a supporting email.


You can learn a lot more about a company’s culture

Until now we’ve mentioned reasons as to how you can use social media to tell hiring managers about yourself. One the other hand, you can use it the other way around as well – to learn more about the companies you are interested in. For example, it can be extremely beneficial to view their recent social media posts when you are prepping for an interview or writing a cover letter as you can mention relevant topics for discussion.

Following the specific company on social media can give you a look inside into its culture, clients and work itself. It is a great tool to connect with the company and hopefully become part of the team!

Despite these benefits, social media can also be a double-edged sword so handle with caution. It can bring as much help as it can bring disaster. Hence, use it wisely and be wary of what you post on social media as it can really stay on there forever.